“Jason, But I Don’t Want To Prioritize Any Of My Products Or Services Cause I Like Doing All Of It”

OR

“Jason, I Know I Need To Focus On A Few Products Or Services, But I Just Don’t Want To End Up Picking The Wrong Ones”

These are the two comments I’ve heard from entrepreneurs on both islands, when the reality of the weight of doing too much is presented to them.

And while the first type of entrepreneur is reluctant to choose, they seldom deny the tiredness...

The tiredness that comes with spreading yourself thin over too many service offerings
The tiredness that accompanies not getting any real traction from your marketing
The tiredness that comes from having to constantly negotiate with the world that doesn't view you as an expert; a direct consequence of "doing everything"
And just the general tiredness that comes from the feeling of having expended so much energy for so little reward.

But even with all of that, for the ones who’re willing to choose, the choice is still an agonizing one. And isn’t always a simple matter of not wanting to give up all that they love to do.

There’s a real concern about making the wrong choice. After all, if you choose incorrectly, you could find yourself in an even worse financial position.

Even for me, the decision about whether I should promote myself as someone who does the work for others versus being one who teaches them how to do it themselves, was difficult.

And though I picked teaching, had I not had a method for doing so, I would most certainly be plagued by “what ifs”. And I can think of no other singular guarantee of failure than ploughing ahead unenthusiastically because of a preoccupation with what could’ve been.

And I can also think of nothing else that gives you as much clarity about where you should focus your efforts than the method I developed and refined over the last few years.

Introducing: The Ideal Product Mix Course

The first client I ever tried to convince of the idea of picking a few flagship products to focus on was vehemently opposed to the concept.

I, on the other hand, became so obsessed with the idea, that I not only developed my own little methodology for picking products, but also went ahead and hired an Excel programmer to help me build a calculator that would do the math automatically.

In the end, my prospective client agreed to go through the process with me, but eventually tossed all the numbers in favor of his gut, though he would later on grudgingly admit that the market had forced him to go along the path suggested by the tool.

But What Does His Experience Have To Do With You?

Many of you are not unlike him in that you’re already stretched thin by all you’re expected to do for and in your business.

Your time is short. Your capital is limited. And anything that could be less of a drain on you and your finite resources would be welcomed.

One of the easiest ways to lessen the burden on your shoulders is by picking a group of products or services to focus on.

Not only does doing so free up your time, but it also does the following…

If you were marketing each product individually, your marketing instantly becomes less expensive because you'd then have less to market
Your marketing immediately becomes more effective because your messaging can become much more focused rather than generic
You’ll most certainly make more money for the effort expended

But as alluded to above, going about picking those products in the wrong manner, could prove disastrous if your method is faulty or unscientific.

For this reason, I'm inviting you to participate in the Ideal Product Mix workshop. At this event, we'll go step by step through the proven methodology I've used with many clients, none of whom have ever found it wanting.

If you accept my invitation, upon completion, you’ll finally free yourself of the burden of having to pursue everything just because you can, while choosing instead to pursue the best product/service path to profit for you and your current situation.

Calculate The Optimal Combination Of Your Products Or Services That Give The Best ROI For Your Time & Effort Without The Complicated Math

THE IDEAL PRODUCT MIX WORKSHOP

THE
IDEAL PRODUCT MIX
WORKSHOP