So let’s admit something.

You hate pricing don’t you? You hate thinking about it. You hate having to do it. And you definitely hate how unsure and “un-confident” it makes you feel.

And you REALLY hate the fact that though you know your stuff, your Achilles heel suddenly gets exposed as soon as the topic of what to charge comes up.

And it happens… EVERYTIME.

For example, it happens when questioned on the spot about a service you don’t usually provide but have agreed to, only to be then asked for a quick quote.

It happens when asked for a meaty proposal for a project you can easily put together in your sleep, but for the pricing section which immediately shakes you out of your slumber.

The point is, it just happens too often, and the result is always the same feeling of just not being sure of how it should be done.

Will It Ever Be Different?

For many service-based entrepreneurs, who’ve been doing this dance for years, it has never dawned on them that there could exist a process behind their pricing.

It has literally never occurred to them there could be a science behind how they do their pricing that could permanently eliminate all the guess work… and, all the pain.

The truth is that this was the case even for me for many years, as I was constantly torn between pricing to attract clients versus pricing to earn a living.

Neither of which even considered pricing for what I was worth.

And I was there because pricing intangible services has ALWAYS been more notoriously difficult than pricing physical products.

Why Service-Based Businesses Struggle With Pricing

After all, the person selling a physical product typically has a starting point… the amount paid for the thing they’re about to resell.

For people like us, though, we have no such starting point… or so we believe.

And even if we did, there's still the matter of deciding on the final price of our service, a challenging prospect for which there still needs to be a rhyme or reason behind how we go about deciding what our service is worth.

For people selling products, however, even with the advantage of a starting point, they often “cheat” by basing their final selling price on the fact that the other guy is literally selling the same thing for X.

And so their price will either be somewhere north of X or somewhere south of it.

For us service-based providers, it’s just not always that simple, as it's often difficult to find exact apples to apples comparisons.

And so we get stuck. And we flail around for years, having never quite pinned down a pricing method… UNTIL NOW.

Yes, Things Can Be Different

What if you could approach your pricing much more scientifically, but without having to do the complex calculations necessary to get it right?

And what if you could be taught exactly how to do it, step by step, for all your services, in less than four hours?

And what if the method employed was something you could rinse and repeat forever, permanently eliminating all pricing problems now and into the future?

You can…and you will.

Let Me Show You How

My PRICE RIGHT SYSTEM FOR SERVICE-BASED PROFESSIONALS does just that.

At its core, it’s pretty simple really. You input some basic numbers that any business owner will have, and the software does the rest.

Of course, the trick is understanding the methodology behind how everything works, which is why the need for those four hours mentioned above.

It is in the details of the methodology, where all of the confidence you now lack, gets built… and this is truly the key to it all.